People created art and music for no profit as far back as the records go. If there was no profit motive, people would still make porn. There wouldn't be as much porn, but there would totally still be porn to be found.

Let me be an annoying pedant here and say that a huge number of media is made without profit incentives, we humans create a lot and share it for the fun of creating, be it free games, fan fiction or even music.

Sure I rarely consume such media for being a corporate slut, but you didn't know that.