Jeez, even $10 is pricy. I think I paid $5 for nova, and that took some thought. I have only bought a handful of apps in the last like... 17 years? Most expensive was fairemail (I actually bought it twice, one from the website, one from the play store) at like, $7? But that has a feature set that nobody can touch, it's better than Thunderbird on the desktop imo. So $10 for a launcher is absolutely wild.

E: and $45 is more than what I pay for most AAA games lol