I created these guides as I was dispondent in the direction the world is going and feeling helpless. Besides the political movements, I feel the next best thing is to promote businesses that don't prioritise profits over people.

The starting point is moving away from big tech, but the intention of the movement is to extend to other products and industries.

I have subsequently created a website after the popularity of these infographic guides with far more detail:

https://purchasewithpurpose.io/

Hope this helps you, friends or family, make the switch!