Seems more like unecessary corpo powertripping, to me.
Under normal circumstances I'd assume so too. But age verification laws are popping up all over the world and are bound to be VERY different in Aus vs EU vs each of the 25 US states with these new laws. Remember that the companies didn't want any of this - but now that they have to act, they also can be held accountable for failure to act (or insufficient solutions).
And on this one, unlike our horrendous failure to enforce antitrust laws in the US, I do expect to see enforcement somewhere in the chain, at least in the short to mid term. The first lawsuit will become the framework for dozens more to follow against a single company if they don't comply sufficiently.

