I prefer women with makeup that doesn't draw attention to itself. Makeup with strong colors and unnatural shades isn't my preference. Now that I've transitioned and wear makeup myself I wear the minimum needed to cover the remaining beard shadow. I am consistant if nothing else.

Before I transitioned the topic of makeup came up in conversation. I mentioned my preference. One of the women in the conversation normally wore naturalistic makeup, but the next day had incredibly sparkley and colorful eye shadow. Clear statement, and probably the best possible response.