Because unbelievable amounts of money have been devoted to making AI seem inveitable while these same companies have deeply enshittified traditional search engines?
Because people used to really buy into the hype of computers and a Silicon Valley sense of excitement about possibility?
Big tech is currently brutally strip mining our optimism with one of these earth strippers as if it didn't leave a barren wasteland behind and wasn't utterly unsustainable.

It isn't because ChatGPT is making money that is for sure.