This community usually discusses consumer rights, but nobody is discussing this initiative. Is it maybe cuz Lemmy's majority ain't American?
Problem is that the majority of people are not going to do any of that because it takes work and people either don't want to let go of comforts, they don't care enough or they don't have the energy to be digital activists after they have finished a day of work.
It will probably only gain traction if it becomes the cool thing to do among young people and even then, it will most likely be a smaller number of young people who will bother doing all of this.
The rest will become really good at prompting their way through life because its easier, more comfortable and takes the least effort.