Pleasant-sounding words are easier to remember, pseudoword experiment shows : phys@ibbit.at

submitted 11 months ago by rss@ibbit.at [B] to c/phys@ibbit.at

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[–] Atelopus-zeteki@fedia.io 1 point 11 months ago

So why the heck does Big Pharma come up with such unpleasant, awkward, unpronounceable drug names?