They make the hardware, of course their own software is well supported in it.

Completely closed source and no independent privacy auditing means their marketing determines how people view their privacy features. They have never proven it. They own the walled garden, the users are just guests.

They don't "sell your data to advertisers", but they do "share your data with partners". So not much of a difference.

There are tons of actual, provable anti-consumer practices. Feel free to google it yourself, but this article is a good primer, with sources.

https://truthout.org/articles/apple-leads-smartphone-industry-into-anti-consumer-environmental-hell/