Magnum sues Aldi in Ireland for trademark infringement over ‘Gianni’ ice-creams
(www.independent.ie)
"All cheap knockoffs" and yet better than the real thing. This isnt even to shill for a giant grocery store but the Zero Sugar coke dupes are just better than the name brand.
I know this story is from Ireland but its been awesome watching Aldi completely undercut the whole American grocery industry. Five years ago, the closest one to me was 2.5hr away and now there's 4 within a half hour