Its across the board... super popular with everyone around me. Feels like almost every day someone is trying to show me some TikTok Insta nothing of a video where its just some words with a person dancing in the background talking about how mad drive thrus make them or a rescue kitten. I watch my wife randomly get super passionate about incredibly specific topics like some murder from 1998 or a new product that totally solves some problem we never had until then and inevitably when I ask about it yep, Instagram story. Depression + fear + a stream of bullshit to sell seems to be a winning formula and I'm just so fucking tired.