Valve was very open regarding what information they collect. Outside of the data they already process via the steam client like what games you are playing to make fitting store recommendations, they only receive any operational data from the Frame when you send bug reports, which you must approve for every single one of them. I have a Steam account now since HalfLife2 has released with over 1400 titles in it, and i never got any ads on my phone for even a single PC game.
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