They weren't pushing for credit card processors to block payments for specific games. They were pushing for the payment processors to block money to Steam entirely, which is why Steam caved and instead removed a small list of games. It was a compromise to allow credit card companies to keep doing business with them. Overall it's pretty small potatoes--a small but vocal group, a small and worthless collection of games. People are understandably worried about the precedent of giving in to censorship at the demand of a group like this, but there are enough things to worry about right now that I'm not going to give it much thought until I hear the slope has slipped further than this.