Quite true. The thing is, there aren't billions and billions of dollars in chatbots. The billions are for the creative stuff and the code.

And that is where the reckoning / correction will come from, the bill has to come due eventually. When top end generative AI starts to have a real cost associated with it, then it's no longer a blanket 'everyone start using this immediately' mandate, it prompts some consideration of cost versus output quality.