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Kraft Heinz’s new CEO wants food giant to focus on value: ‘Consumers are literally running out of money’ (www.independent.co.uk)
submitted 6 months ago by to c/aboringdystopia@lemmy.world
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[–] 40 points 6 months ago (3 children)

Kraft realizes they can capitalize on how fucked we are

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  • [–] 7 points 6 months ago

    True. Corpos will always charge the maximum the market can bare. They probably realize they'll make more profit selling boxes of mac and cheese at $5 instead of $10, because they'll sell 3-5x at the lower price point.

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  • [–] 2 points 6 months ago (1 child)

    Really, no they can’t. There is no way Kraft can shift from selling low-mid grade food to the masses, to selling premium food to billionaires, and make anywhere near as much money.

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