His stock market name brand did well. The apprentice did well, and was arguably the launchpad for his presidency. He's owned his Mar-a-lago mansion since 1985.
He seemingly spent his time travelling between his gaudy mansions and a child sex island in a warm climate where he raped people with zero accountability due to his prestige. That sort of freedom / luxury / depravity is not something afforded to the normies.
Even if built on bullshit, his life hasn't been one of failures in regards to his personal urges and lifestyle. Compared to 'commoner' Americans, he's rich and successful. And that he was able to get away with it, we can use an American quote: "Don't hate the playa, hate the game" (Ice T). To succeed via corruption and gaming the system, is as American as apple pie.