Aside from these movies, are there really any other big name, big budget dinosaur movies along the same lines? I really think that these movies end up making bank, despite being not so great, simply because there's pretty much no real competition. If there were some actual GOOD and kid appropriate dino movies, things might be a little less rosy for the JP/JW franchise or they might actually have some impetus to deliver something good.
Granted, the last movie was, in my opinion, a slight improvement over the previous chapters.