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What Happened When AI Came for Craft Beer (www.404media.co)
submitted 1 year ago by to c/fuck_ai@lemmy.world
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[–] 15 points 1 year ago (14 children)

Are you German? The reason the US has been kicking ass in microbrews is because we don't have beer purity laws. We can do some crazy shit. I absolutely hate sours. A lot of people enjoy them, I'm not going to complain about them being made. Because there are thirty other breweries in my town. Some breweries keep things tame and you always know what you're going to get when you go there. Some have weekly small batch releases (those can get crazy) and if you're adventurous, a fun place to try new things. Those breweries honestly brew for their own pleasure. If people like something, they're happy but they're making crazy things to try new profiles to expand the breadth of more mainstream beers.

If your imported beers aren't available you might look to tariffs over the microbrew scene.

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  • [–] 2 points 1 year ago (5 children)

    Except import beers disappeared from my market years ago, way before the current tarrifs. Maybe something happened 10-15 years ago with tarrifs that I'm not educated about. I drink a few beers a year at this point. I want something I like, not an adventure in a bottle.

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  • [–] 3 points 1 year ago (2 children)

    Are these beers no longer made or just not being imported? I've not seen many breweries give up on a reasonably popular beer for novelty. They just add to the lineup. Genuine curiosity on this one, if you have the names of any of the beers, I'll check Untappd to see if it's available to me.

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  • [–] 1 point 1 year ago (1 child)

    I can't find Newcastle brown ale around me anymore, used to be one of my go-to's. Smithwicks is very hard to find, but a decade ago it was regularly on tap at bars. Rochefort is only in the smaller bottles now, can't get the big ones for sharing. I could go on, but I think that's a good start. None of these are out of production, they just aren't available in my area anymore.

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  • [–] 3 points 1 year ago

    You're right about Newcastle. It was changed and brewed by Lagunitas for a while there. Everyone hated it. Imports from the UK started again a couple of months ago. It's owned by Heineken, so you might be able to contact a distributor to find or request it. Sales were really slumping before the change so it might not have a super long life span with import costs. And yeah, people having more options have probably kept this one at bay for you. Same with Smithwicks. They are good beers but would need better sales to really become available to you.

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  • [–] 2 points 1 year ago (1 child)

    You should look into how distribution works. It’s very likely that companies doing distribution, which are shockingly also mostly the major beer companies, simply decided to offer less of it or raise prices for it to push retailers and bars toward things they fully own, which is a sizable chunk of the craft beer market available in stores other than the brewery itself.

    It’s all really shady nonsense collusion shit, but not really the fault of breweries. Most of them don’t benefit either.

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  • [–] 1 point 1 year ago

    I'm sure this has a lot to do with it, but that's exactly what I'm going on about. I'm not mad at the guys downtown that want to brew beer, or their customers. I'm mad at the stores for filling the shelves with crap I don't want to drink at home when there are plenty of great beers that get pushed to the wayside so that a mega brewery can sell a more expensive product.

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  • [+] -12 points 1 year ago* (last edited 1 year ago) (6 children)

    Are you German?

    What gave it away?

    The reason the US has been kicking ass in microbrews is because we don’t have beer purity laws.

    Very much in the same way you kicked traditional pizza's ass by turning it into pizza pockets, sure.

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  • [–] 10 points 1 year ago (2 children)

    America's greatest strength was always how immigrants came here and adapted their traditional cuisines with resources they had at their disposal when they got here. You complain about American beer, but i am sure you have no issues with German curry wurst.

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  • [–] 0 points 1 year ago (1 child)

    I know what you mean.

    But curry wurst is an original German dish, so not sure that was the best example. Döner Kebab would be a better one, since that is very much a German variation on the original Turkish dish. And yes, German Döner is better. I never said I wasn't a hypocrite.

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  • [–] 8 points 1 year ago

    No one in the US confuses pizza pockets for pizza. Pizza pockets are pizza flavored snacks. They took off because we had an entire generation if not generation and a half of latchkey kids who were coming home from school to an empty house.

    We did however create Chicago style, New York style, California style and my favorite, Connecticut style pizzas that seem to be enjoyed the world over to my knowledge.

    I love the staunch tradition that goes into German and Belgian beers. As well, the tradition in French wines and champagne. The makers and growers should be damned proud of their heritage because they nailed some shit. I think laws protecting or defining them are goofy and have kept tradition at the cost of experimenting. I love to see people in the UK buying backyard smokers and doing Texas style BBQ. I love that Guinness has remained true to itself and popular and don't care for the Gonster myself but I love that they're putting it out there. It's just food. It's okay to be playful in my opinion.

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