“I know people in New York hate AI, and things like AI companionship and wearables, probably more than anywhere else in the country,” he told Adweek. “So I bought more ads than anyone has ever done with a lot of white space so that they would socially comment on the topic.”

Well since he give the permission, nothing stop people from bringing a can of paint and just paint over the word, leaving just the white space.

Edit: or just write something that would trigger trump.