My guess is that the reason that you'd use something like this specific product ... (is to) obtain someone's name ... it's just not enough of a use case to warrant wearing the thing if you've already got a smartphone.
I dunno, if all the glasses did was quickly find out the name and short bio of the person I am talking to and display it visible to only me, then that does sound like a big market. I could see demand from managers in big firms, polititians and activists, all customer oriented roles, and meee because I keep forgetting :3