cross-posted from: https://lemmy.ml/post/36143769

By MEE staff Published date: 11 September 2025 22:49 BST

Ben & Jerry’s has started a public campaign to try to separate from its parent company so it can freely speak about the war in Gaza, racial justice, and other issues. Its parent company, Magnum, has refused to sell the iconic ice cream brand.

The war between the ice-cream giants comes as Ben & Jerry’s became part of the Magnum Ice Cream company on Tuesday and Unilever prepares to spin off Magnum into a separate public company, which includes brands such as Ben & Jerry’s, Walls and Cornetto, in mid-November.

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[–] 44 points 1 year ago* (last edited 1 year ago) (4 children)

Hate to say it but they made their bed with the decision to sell their names to corporate America. This was to be expected unfortunately and if they want to be a voice for good in the ice cream market, they'll have to start a new company.

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  • [–] 16 points 1 year ago (2 children)