A Russian state-backed messenger application called Max, a rival to WhatsApp that critics say could be used to track users, must be pre-installed on all mobile phones and tablets bought in the country starting next month, the Russian government said on Thursday.

The decision to promote Max comes as Moscow, locked in a standoff with the west over Ukraine, is seeking greater control over the internet. The Kremlin said in a statement that Max, which will be integrated with government services, would be on a list of mandatory pre-installed apps on all “gadgets”, including mobile phones and tablets, sold in Russia from 1 September.