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McDonald's sales are slumping because people can't afford fast-food (www.cbsnews.com)
submitted 1 year ago by to c/usa@lemmy.ml
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[–] 6 points 1 year ago (2 children)

I haven’t ordered from McDonald’s this year. Uninstalled the app a long time ago. Raised all the prices and eliminated all the remotely good coupons and BOGO or BOGO$1 deals. My family’s order went from $17 to $43. There are a hell of a lot better options, both fast food and fast casual, at that price point than McDonald’s.

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  • [–] 2 points 1 year ago (1 child)

    I haven't eaten at McDonald's in...I'll just say a long time. So when I see comments like yours I just think its complete garbage they price their food like that.

    Ok, have memberships and rewards because everybody does that (even though I hate it) but for it to essentially be 4x the price without it that's crazy. Its cheap (as in quality) fast food, it should be priced that way.

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  • [–] 1 point 1 year ago*

    I look at it a bit like the fire pyramid. McDonald’s works if it is good quality, fast, and cheap.

    McDonald’s is no longer cheap compared to other offerings, and I can find lots of places that are the other two for the same price.

    When my order at McDonald’s is $17, and Culver’s is $55, that’s a hard sell, and Culver’s is a special occasion. When McDonald’s is $43 and Culver’s is $55, that just means I eat out less overall (win), order Culver’s and get better food (win), and spend roughly the same price (win). Why would I go to McDonald’s?

    And at Culver’s that price includes milkshakes for the whole family, whereas my McDonald’s order includes no drinks of any kind.

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