The long lost sorcerer's handbook, compiled in 800 A.D. by the "Mad Arab" Abdul Alhazzred lives on in the mythos of H.P. Lovecraft...
More fun ads like this here: https://archive.org/details/ads_20230409/page/n47/mode/2up
Yeah fraud is the wrong word for this as there is no original book. At least Simon's was written by a guy who did practice ritual magic and was somewhat recognized in the NY occult scene. I don't know about the others so they may be more obvious cash grabs.