In this season I love going to the forest and forage mushrooms. But if I have to do it every day for half an hour you will make me hate it.

What you can do so I will go to forest more often: You can go with me. Actually learn new mushrooms with me, help me determine it, etc. I will be begging you if I can go to the forest.

The same is with reading. Read the same book/series of books as kids, so you can discuss the content, read to them and they can read to you etc... Discuss what might happen in the story... You will not be able to stop them from reading.