As someone who likes meat but doesn't eat it for ethical reasons, I'm very grateful for beyond burgers. They're close enough to meat to satisfy a craving in a way that black bean burgers just aren't.
I've said it before and I'll keep standing by it, the "fake meat" style products taste a lot more like meat if you haven't eaten real meat in a while. I think that being vegan actually changes your taste buds a bit 🤷♀️