The right have been a more or less hegemonic force since the 80s. There is a reason why I spend hours online. The reason why the right can do all this is because they get paid to. They get millions of funding thrown at them by oligarchs, that’s why they are so visible not because they’re some creative marketing geniuses. Like so many things in life it comes down to resources and who had access to them. Meanwhile the left has to rely on people like me who are going to sacrifice their free time and creativity for something they believe in.

The left has all the things you mentioned as well, and is online as well. Currently one of the biggest podcasts on Patreon is hosted by two lefties. I also want to point out that for most of the lefts history being a leftist meant sacrifice of some sort. If you don’t want to do that fine but stop removed at me about how the left refuses to adapt. We are up against capital, if you haven’t figured that out and what it implies then idk what to do for you.

That’s why going outside and doing things in real life is important fund raising for example is very important. You can also donate to lefty content creators that you like. Currently a bunch of them are getting cancelled or demonetised thanks to their support against genocide. The left has been in decline since the fall of the USSR so idk why you think this is some kind of new phenomena. The fact that they’re slowly making a comeback is actually pretty cool and gives me a small slither of hope sometimes. If you just want an easy ride then join one of the billionaire parties, the pay is better and you’ll have to work less.