You're making a completely different argument, please fuck off. You're fighting just to fight. Read what I write and if you have beef with corporate McDonald's, go email them.

The OP said originally:

Just for the chuckle I put that same meal into the app, it’s now 22$ after tax

THIS is what sounds like nonsense to me, if they actually used the app then I wanna know their order and why they didn't use any deals. It is disingenuous at best, and sounds genuinely stupid to anyone who uses the app.

In no place ever did I argue that the app itself is a good thing or fair. It just isn't gamification to distribute coupons digitally though. That isn't what gamification is. The rewards points on the app can be argued as gamification, sure, but we were never discussing those (so see my first sentence). But not the virtual coupons, unless you want to argue that all coupons are gamification, however I don't think anyone else sees coupons as such. Especially using (1) coupon, there's no way their order was $22. This is likely a lie. I'm tired of lies. Aren't you?